Raise customer satisfaction while optimizing your business

Image of woman shopping online leaving a 1-star negative customer review
Image of woman shopping online leaving a 1-star negative customer review
© Tierney using Adobe Stock license
  • Proactively intervene to improve customer experience and hopefully divert them from leaving bad public review scores?
  • Learn from important features in your predictive model to fix the root causes of poor customer experiences?

“Negative reviews have convinced 94 percent of consumers to avoid a business” — Review Trackers

Business Problem - Bad Customer Reviews


Balancing precision and recall for actionable retention tactics

© Olivier Le Moal using Adobe Stock license


Getting Started

Step-by-step guide for data preparation and predictive modeling

Source: Adobe Stock License

Conceptual Workflow for Linear Regression



A visual story of how the cycle is saving my knees

Two people working out at home using a Peloton cycle
Two people working out at home using a Peloton cycle
Source: Peloton

Chuck Utterback

Data Obsessed. Analytically Inclined. Continuous Learning. www.insightconsultinggrp.com

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